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Nikkei Research, Inc. gathers survey data for the Nikkei Group. The Nikkei Group then disseminates the survey results through newspapers, television and other publications. Nikkei Research, Inc. also works for other clients, including both government and private organizations. Nikkei Research, Inc. generally conducts about 500 studies per year, including research on domestic and international marketing, business management and consumer goods development. Nikkei Research, Inc. conducts a public opinion survey called the Nikkei 3000 Telephone Survey for Nihon Keizai Shimbun. This survey is conducted four times a year and covers topics such as the Prime Minister’s Cabinet and political party support, as well as general political attitudes.
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