After Trump’s stunning upset on Election Day, pollsters have been making their best efforts to understand just why the 2016 election polls missed the mark. Although the estimate of the final popular vote was not terribly inaccurate, polling in swing states showed consistent error toward Clinton, skewing expectations for election night. While AAPOR’s committee on the accuracy of pre-election polling will not complete their in-depth review until the spring, in the meantime there are many sources of information and analysis about just what went wrong.
The following articles also offer multiple perspectives on polling in the 2016 election:
How Did the Polls Miss the Presidential Election Result So Badly, Washington Post
How Data Failed Us in Calling an Election, New York Times
Why 2016 Election Polls Missed Their Mark, Pew Research Center
How Wrong Were the Polls in Predicting the U.S. Election, The Telegraph
Why Pollsters Were Completely and Utterly Wrong, Harvard Business Review
Here’s What We Know About Why Polling Missed The Mark, Huffington Post Pollster
Trump’s Win Isn’t the Death of Data, It Was Flawed All Along, Wired
How Could the Polling Be So Wrong, Politico
The Polls Missed Trump. We Asked Pollsters Why, FiveThirtyEight