From one-night “blitz” polls to highly-complex studies of rare populations, SSRS takes the pulse of public opinion as it relates to politics, policy, attitudes and experiences. Research partners such as the Henry J. Kaiser Family Foundation, the Harvard School of Public Health, and the Urban Institute, as well as leading news media outlets such as CBS News and The New York Times, rely on SSRS to help them measure and report Americans’ attitudes, experiences, and behaviors.
The SSRS Omnibus is a national, weekly, dual-frame bilingual telephone survey designed to meet standards of quality associated with custom research studies. The SSRS Spotlight polls (found here) utilize the Omnibus to explore American public opinion on a wide range of topics, including popular culture.
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At SSRS, we believe in refining the research process. We provide innovative methodologies, optimized sample designs, questionnaire refinement, and ways to reach low incidence populations.